The Apple iPad’s battery sucks compared to Amazon Kindle, but Steve Jobs says “You’re not going to read for 10 hours…you just end up pluggin’ it in.”

This is true, but there are some people out there who appreciate longer battery life. Having to plug in your device everyday is annoying. The Amazon Kindle may last for 7 days, but has none of the other features on the iPad. 10 hours of battery life is pretty impressive for a device of that size and power.